Benefits of Custom Software Development for Your Business

Benefits of Custom Software Development for Your Business

laptop on the table

There are two types of software when it comes to meeting customers’ needs:

  • Commercial off-the-shelf software (COTS)

That aims to cover long lists of requirements, that is released onto the market and has been previously packaged for distribution. Usually developed by third-party vendors.

For example, and are ready-packaged commercial software products and services. They could cover your text, video and image editing needs and keep your PC or laptop secure and safe.

  • Custom software development

Custom software development as opposed to COTS is targeted specifically to your unique set of needs.

You may have already heard about custom software as bespoke software. The phrase comes from the tailoring trade.

Custom software development is usually carried out either by an in-house development department, or by an outsourcing/offshoring company. Like any other software product, your custom project would go through must-have stages, like the following:

  • preparing the requirements
  • designing the architecture
  • coding and testing
  • deployment

All of them are necessary to ensure the expected quality level and timely implementation.


If you are still playing around with multiple services in order to fulfill your business needs, think about the advantages you could get when you go with software tailored for your business needs.


The first and the most powerful one for any type of business is Efficiency. Custom software has the goal of supporting your processes swiftly and productively. Forget about adjusting the COTS application for months or spending a fortune on consultants and various advisors. Invest in the product that most improves your business and gives you an advantage ahead of your competitors.


Adjust your own software as your business grows and changes. Instead of purchasing additional products and services for your current set up, you could go with gathering the requirements that your development team or partner would turn into the development roadmap. This will help you plan future expansion and be sure that your software is a catalyst rather than a COTS-anchor. Of course, you should remember that support and maintenance costs will fall to your organization, so you should be careful with functionality requests and think about the future benefits.


Your bespoke software could be another source of income or at least cover its own development cost. It depends on the Terms and Conditions and, as a customer, you often own the software. So you could then go on to sell it or license it to organizations with similar workflows and needs.

Freedom and Independence

What would happen to your business if commercial software pricing went up or even worse – if they stopped maintenance of the supplied packages? This would not have to bother you. When you have a custom-made solution the only thing you have to worry about is the growth of the personal organization.

Sounds good, right? However, the very first step to getting bespoke software is to understand whether you really need it and are ready or not. The key here is the proper analysis of buying existing COTS vs creating a custom one. If you do not have time for a free consultation on this point, try a shortcut: prepare a list of required functions and compare them with existing solutions. You should continue using the commercial software if the coverage is 80%+. If you are not happy with the results and are thinking of a deeper business analysis then we can only congratulate you on this decision. There are now more topics to discuss: support and automation of your unique business processes, specific data management and your industry info, special privacy or security needs, replacing legacy in order to cut costs or achieve productivity and much more.

Once you have made a decision on creating a custom-made solution for your needs, think about the people whom this software could come into contact with. We use the term “collaborators” to describe everybody involved in the process. The list starts with users, the most significant group, as they provide feedback on the system they use and the processes they manage with the help of the system. Sponsors or business partners who financially support or who will feel any type of effect that your software would bring them. Remember developers who will take care of the creation and who will digitize your improvements. Depending on your industry and business flow you might also want to add customers to the list, often their feedback appears to be the most involved in this process.

So, why do we need this collaborator team? The name of the next important stage is the answer – Requirements. In order to succeed with the product, you must get off to a proper start with by gathering the most up-to-date and detailed requirements for your future product. Through close and productive work these collaborators will get you there. Collaborators will share their knowledge on the way to global development and work extremely hard to achieve quality and responsiveness.

The most critical moment at the beginning of the process for collaborators is to be on the same page about what future software should or should not do. The best way to do this would be to effectively define and manage customer’s needs along with staying within the financial budget and scheduled timeframe. We at PLANEKS have a special framework and approach to organize collaborators and gather requirements. Along with many checklists for ensuring the quality, we provide our customers with a smooth and easy process for that.

Among different qualities, the final requirements should have these important points:

  • Correctness
  • Completeness
  • Consistency
  • Feasibility
  • Modularity
  • Traceability

Software Development Methodologies

With the above requirements defined and with confirmation from all collaborators involved, the process moves on to the next stage. It is time to apply the methodology and select the technologies.

Our recommendation is to consider the next methodology when creating new software:

Agile Development

Agile development – break product development work into small increments that minimize the amount of up-front planning and design. It mainly targets complex systems and product development with dynamic, often non-deterministic and non-linear characteristics. If the scale is global, we recommend SAFe.

Scaled Agile Framework (SAFe)

Scaled Agile Framework (SAFe) provides a way to scale agile methodology to a larger organization such as a global development team.


DevOps is a combination of development and operations. It is an agile-based approach that brings software development and IT operations together in the design, development, deployment, and support of software.

Related Technologies

What other technologies and practices should be considered?

1. Mobile Technologies

Nowadays it is just a must. In 2018, 58% of site visits were from mobile devices. It means that if you can operate through your smartphone – you should use that option. Depending on your industry mobile application technologies could improve sales growth, build a new audience, optimize your internal processes, or at least be the source of valuable analytics.

2. Open Source Software

There is a type of software that can be inspected, modified, enhanced by anyone. With its help, custom software development will be more productive, as the development team is able to improve interoperability by avoiding proprietary architectures.

3. Artificial Intelligence

AI software imitates human thought and cognitive processes to solve complex problems and automate repetitive tasks for your organization. For example, AI chat program could easily handle customer support in your company answering questions or guiding users to solutions. Intelligence demonstrated by machines provides lots of ways to improve your business with the help of Machine Learning(ML), Natural Language Processing (NLP), Machine Perception, Robotics and much more

4. Blockchain technology

Blockchain technology is a time-stamped series of immutable record of data that is managed by a cluster of computers not owned by any single entity. Having no central authority, the information is accessible to anyone. It could be applied for secure peer-to-peer payments and immediate microtransactions, immutable registers and self-executing smart contracts and much more.

5. Analytics Technologies

Analytics technologies are the great bridge between data and decision making. Easy implementation gives you the advantage of a dashboard with visualized data on your way to predictive capabilities.

Having all this info now you are already closer to your organisation’s growth. However, if you still have questions about software development for your needs – contact us and speed up your business by tailoring your custom software!

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